On Monday, October 18, 2010, Victor and Elena Pinchuk were honored at the Elton John AIDS Foundation's (EJAF) 9th annual An Enduring Vision benefit at Cipriani Wall Street (New York). The Pinchuks received EJAF's prestigious Enduring Vision Award for their significant contributions to the fight against AIDS in the Ukraine and for their generous support of EJAF's grant-making initiatives. For the first time since the ceremony's inception, the award was presented to representatives from Eastern Europe. The honorees for the event also included Jeffrey and Marilyn Katzenberg, DreamWorks Studio producer and co-founder; and Tamara Mellon, founder and chief creative officer of the Jimmy Choo brand.
An Enduring Vision is an annual charitable event established by Sir Elton John and David Furnish in 2001 to benefit the Elton John AIDS Foundation and to recognize individuals who have been generous friends of EJAF and who have made outstanding contributions to the fight against AIDS. Previous recipients of the EJAF Enduring Vision Award include: 42nd President of the United States Bill Clinton; actress Sharon Stone; rock-star Ozzy Osbourne; and Chopard Co-President Caroline Gruosi-Scheufele, among others.
Event Chairs for the evening included film director Steven Spielberg and producer David Geffen, DreamWorks studio founders; designer Donna Karan; Evelyn and Leonard Lauder, chairman of the board of Estée Lauder, who received EJAF's Enduring Vision Award in 2009; Revlon company owner Ronald Perelman; and other outstanding individuals. Attendees included M.A.C President John Dempsey; actors Hugh Jackman, Christina Ricci, Joanne Woodword and Cheyenne Jackson; artist Terence Koh; directors Baz Lurhmann and Cameron Crowe; and musicians Tony Bennett and Debbie Harry.