The creation and launch of the website was led by Yulia McGuffie, media consultant, ex editor of Korrespondent.net. The site was developed by PALAEMO team.
"With the new website, we aimed to create a daily updated news and information resource for the Internet audience. Those who are interested in the topic will find on our website the latest news about HIV/AIDS and fight against AIDS in Ukraine and in the world. As for those who are not interested in AIDS topic, we're planning to get them customized content, I promise you. In general, a new site that we are launching on World AIDS Day is a kind of entrance gate to the topic for the Ukrainian audience", says McGuffie.
According to her, the site aims to become the main producer of important and interesting news about HIV/AIDS in the country and around the globe.
AIDS.ua is created in responsive design that allows to view it from different devices. It consists of five content clusters: news feeds on HIV/AIDS, blogs, useful resources about HIV/AIDS in Ukraine and abroad, projects in the storytelling format and multimedia. The site is integrated with social networks, and the main page, along with Facebook social plugin, includes the feed with tweets and retweets of AIDS.ua.
The "Useful Links" section on the site accumulates web pages of all-Ukrainian and regional organizations involved in the fight against HIV/AIDS and its prevention, resources of medical institutions, as well as sites of international organizations involved in the fight against HIV/AIDS in the world.
"We are planning a lot of good content projects within the site. In addition, the blogs appeared for the first time on one of the foundation’ resources. We have something to read now. It will be interesting, so visit us. I'm sure that AIDS.ua will not disappoint Ukrainian audience," says Yulia McGuffie.
Launch of the site was supported by EX.UA, which partners with Elena Pinchuk ANTIAIDS Foundation in social projects.
At the end of October 2014, the Elena Pinchuk ANTIAIDS Foundation has launched a new version of its antiaids.org website. As a result of the reconstruction, the site received modern responsive design and a new navigation system, full integration with social networks and the new format of presenting the most significant projects of the Foundation.
For detailed information, please contact Pavel Piminov, Communications Director, Elena Pinchuk ANTIAIDS Foundation: +380 44 490 4805, P.Piminov@antiaids.org.